Campari Group has always been adherent to responsible and sustainable behaviors, which it considers of fundamental importance for company growth, doing business with the utmost integrity and correctness.
Campari Group has always acted according to criteria focused on responsibility and sustainability, which it considers of fundamental importance for company growth. In light of this conviction, and taking into account the feedback we have received from an external environment that is becoming increasingly sensitive to these issues, we have matured the need to structure a project dedicated to sustainability, also in order to share its results in this area with our stakeholders.
The project, which was officially launched in 2011 and reported for the first time in the financial report for 2012, is intended to make sustainability a strategic lever for Group growth through the engagement of the 5 main functions that make up the project:
- Our People;
- Responsible marketing and practices;
- Quality, Health, Safety and Environment;
- Responsible sourcing and distribution;
- Community involvement.
Sustainability report 2017
Campari Group’s Sustainability report represents the consolidated non-financial declaration (hereafter also “NFD”) pursuant to Legislative Decree 254/2016. NFD 2017 has been prepared as a separate report from the Report on operations in the Consolidated Financial Statements and according to the guidelines of the GRI Sustainability Reporting Standards, option “in accordance – core”. In light of the evidence that emerged from the materiality analysis, and to incorporate the aspects of sustainability whose reporting is subject to specific legal obligations, the non-financial declaration also reports on specific issues regarded as particularly relevant for a multinational operating in the spirits sector. The Sustainability report 2017 has been approved by the Board of Directors of Davide Campari-Milano S.p.A. and, for the first time, it has been externally certified by the auditing company PricewaterhouseCoopers S.p.A.
The sustainability reporting procedure, again this year, was led by the Public Affairs & CSR department, closely collaborating with the functional teams responsible for the various business areas mainly subject to disclosure.
Sustainability reporting allows us to share with our stakeholders the values that represent us and the commitment of all Camparistas for sustainable development. The first introductory section of the Sustainability report aims to communicate all the aspects that comprise Gruppo Campari’s identity and the elements that make us unique, while the second part reports an analysis of the most important activities carried out during the year, as well as the data and the main Group’s information regarding economic, environmental and social matters.
BUILDING MORE VALUE TOGETHER
The Sustainability Report is the perfect tool to convey the values that represent us, demonstrating the huge efforts made by all Camparistas to achieve increasingly ambitious goals with passion and conviction.
We took many steps forward during the year. First of all, there was the feedback obtained from the corporate social responsibility (CSR) questionnaire, sent to the entire management team, which confirmed the relevance of the CSR topics we have focused on to date, also taking account of the specific features of the various countries in which the Group operates.
We also expanded the Group’s policies and established a Sustainability Committee, tasked with more effectively defining and coordinating the global sustainability guidelines, which are cross-cutting and aligned with the business strategy.
Also worthy of mention is the extension of our data collection and monitoring platform (Enablon) – already adopted by the quality, health, safety and environment (QHSE) function – to all the business units and corporate functions, in order to better define our medium-/long-term global improvement targets.
All these efforts dovetail perfectly with the spirit of Building More Value Together, which represents our Group’s biggest challenge in the next few years. This is an important ‘architecture’ that serves as the foundation for Campari Group’s strategic pillars, setting out our priorities for all Camparistas and coordinating our key projects in the years to come. Proactivity, confidence, communication and strong team spirit are the core elements that will allow us to build more value together.
Further evidence of Campari Group’s increased focus on sustainable growth is the recent incorporation of CSR objectives into the Group’s Strategic Plan. We have decided to prioritise the integration of cross-functional objectives and processes in various regions, continuing to make People – both Camparistas and consumers – our main focus. As well as the professional skills of each individual, we want to emphasise collaboration and interaction: the only way to maximise the value generated, ensuring the best possible results, is by working together.
For this reason, we have decided to add the word ‘Together’ to our universe of values. Having a team philosophy means being able to harness a wealth of resources, energy, skills, ideas, visions and different solutions that, once integrated and developed, are certain to ensure the continuous growth and long-term sustainability of our business.
The growth of our increasingly extensive and complex portfolio and the resulting geographic expansion must necessarily be accompanied by the creation of an agile and well-functioning structure, where all the parts of the mechanism, working together, help to improve the operation of the machine.
The 2017 Sustainability Report contains the most important activities carried out during the year, as well as the figures and key economic, environmental and social information about Campari Group. This course of action is a distinguishing feature of our history that is made up of initiatives, goals and objectives and leads us, day after day, to strengthen the foundations of the large and sustainable ‘cathedral’ we are building together.
The Group Essence, Mission and Values were reviewed in 2017. Integrity, passion, pragmatism and togheter are the four values that guide Campari's daily activities. Together with general principles such as correctness, impartiality, confidentiality, transparency and completeness of information, these values define a modus operandi inspiring conduct that respects the people who work in the Group, consumers and the communities in which the Group operates.
These principles are laid down in the Code of Ethics, adopted by the Board of Directors in 2004 and then revised in 2019, 2012 and 2015. The document consists of 17 articles, and defines and governs the Group's relations with its employees, the surrounding environment and the general public. To instil these concepts into the working lives of Campari employees (Camparistas), we developed the Business Conduct Guidelines, an operational document made available to employees that clarifies our approach to issues such as confidentiality, the use of social media and rules for accepting donations and gifts, defining inappropriate conduct that is not tolerated by the Group. Furthermore, with the publication of the Employees’ and Human Rights Policy, in 2017, the Group intended to formalize its commitment to be an active subject for the protection of Human Rights within its sphere of influence.
Another key document is the Report on Corporate Governance and Ownership Structure. This Report, which is approved every year by the Board of Directors and published with the annual financial statements, summarizes the governance system adopted by the Parent Company Davide Campari-Milano S.p.A., indicating the composition and duties of our corporate bodies, particularly the Board of Directors and its internal committees. The Report enables stakeholders to check that we are in compliance with the recommendations contained in the Code of Conduct for Listed Companies.
Furthermore, given the unique features of the sector in which we operate, communication and responsible marketing are defined as one of the most important issues within the industry. Consequently, since 2010, we have adopted a Code of Commercial Communications that sets out the principles for good communication. In 2014, the document was further expanded with an appendix on digital communication. More detailed information can be found in the section entitled “Responsible marketing and practices”.
In the last few years, Campari Group has implemented a system of risk analysis and management to ensure the profitability and continuity of its business in a constantly changing socio-political and environmental context. In relation to risk management, since 2012, the Internal Audit function has supported the global development of an activity involving all Group business units, intended to identify and monitor potential risks that could have an impact on the business. This involvement takes the form of direct dialogue between Internal Audit and the managing directors who head Campari's various sites worldwide.
From 2015 Campari Group has also expanded its whistleblowingprocedures, in place since 2009, by activating the Campari Safe Line, about which we informed employees via the Group intranet. An external channel has therefore been made available to Camparistas, enabling them to report behaviour potentially in conflict with the guidelines defined by the Group’s policies. In 2015, Campari Safe Line has been opened to external stakeholders in order to allow anyone to promptly report violations or suspected violations of Gruppo Campari Code of Ethics.